If you have a moment today, please click on over to From Dates to Diapers for a peak at my first ever guest post. Christine, one of my favorite Mommy bloggers, asked me a couple days ago to write a little bit on how PR selects certain blogs for engagement; Never one to miss an opportunity to talk openly about blog outreach, I was happy to do so.
May 2, 2008 at 3:09 pm
Thank you so much for writing this post, Melanie… I’m already getting emails about how helpful it is!
~Christine
May 2, 2008 at 4:35 pm
This was very interesting, thanks for taking the time to explain some things.
May 2, 2008 at 5:55 pm
Very interesting article! Who knew all that was going on behind the scenes? I love from dates to diapers, I always learn so much from her. Thanks for sharing all that info. Dee
May 2, 2008 at 7:18 pm
Based on your criteria, it’s a lot about relevance by choosing carefully bloggers whose themes are closely related to what you want to pitch to them. Do you use any tool for that?
May 2, 2008 at 7:20 pm
@ecairn Only common sense and intuition. There’s no quick tool for blogger outreach because it’s all about building relationships.
May 8, 2008 at 3:30 pm
oh I read that post last week….I thought it was really good. I never really got the who concept, but this really helped me understand.
May 8, 2008 at 4:59 pm
That was a great interview! So glad to read an expert’s advice!
May 13, 2008 at 8:45 am
I think it was great that you took the time to address this. I had written about some of the hype surrounding ‘mommyblogging’ on my own blog several weeks ago. I was addressing more of the the time and energy factor verses the money and coll stuff factor in my stroy. But, I think this is very interesting. I am sure it will be appreciated by many!